Part of Novi’s Suburban Collection Showplace massive expansion hall connects to the rest of the convention hall at its west end. (Photo11: John Heider)
Suburban Collection Showplace in Novi is giving new meaning to the Big Top.
The exposition hall and conference facility has grown by about 170,000 square feet and the Shrine Circus, along with officials, clients and citizens, celebrated the expansion this week.
“It’s been in the works for a couple years,” Blair Bowman Jr., director of operations and special counsel, said. “We had a lot of existing clients that are growing and needed a ton more space.”
The addition to the facility includes an addition of 90,000 square feet to an area that will be known as the Event Hall, which offers column free space and more than 40-foot high ceilings as well as a 24,000 square foot Legacy Ballroom built with an optional view of the Event Hall show floor, fully serviced with our new concessions and banquet kitchens of over 10,000 square feet.
The expanded facility is the new home of the Shrine Circus, Bowman said, who can now put on winter performances inside the building, while continuing to use a big top tent outside during the Michigan State Fair.
The Suburban Collection Showplace opened in 2005 and now totals nearly 400,000 square feet including an attached hotel. Besides the additional ballrooms in which weddings can be hosted and a new pre-function gathering space, the new $19 million in investments include large picture windows, LED lighting, energy efficient HVAC systems, modern carpet, paint and decor, state of the art audio systems, an interior box office and additional new exterior parking.
“I think it is going to be very cool entertainment venue, a lot more diverse acts will come and truly show off our city of Novi,” Bowman said. “We are the largest privately owned exposition and conference facility in the state.”
Suburban Collection Showplaces hosts numerous corporate events and consumer shows per year, including the Novi Home Show, the MARVAC RV& Camping Show, the Ultimate Fishing Show, the Novi Golf Show, the Novi Boat Show, Outdoorama, Motor City Comic Con, and the Michigan State Fair.
For more information about upcoming events at the Suburban Collection Showplace, visit suburbancollectionshowplace.com.
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Contact Susan Bromley at sb[email protected]. Follow her on Twitter @SusanBromley10.
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